FinanceMaxim University

Learn. Practice. Get certified.

FinanceMaxim University is our training and learning hub for finance, mortgage, and insurance. Advisors log in to access their own courses, track progress, and earn a certificate for every track they complete — from foundations to advanced case building.

Why a University

A practice is only as strong as the training behind it.

We believe clients deserve advice from advisors who never stop learning. FinanceMaxim University gives every advisor a structured path — from their first day licensing through advanced multi-product planning — so the guidance you give is always current, confident, and complete.

Built for advisors

Curriculum designed around the real work of a FinanceMaxim advisor — not generic theory.

Certified, not just trained

Every completed track earns a certificate recorded to your advisor profile.

Trust through competence

Clients see an advisor who's been trained, assessed, and certified — and it shows.

The Curriculum

Six tracks, from foundations to advanced.

Each track is a structured series of modules with video lessons, reading, and a final assessment. Complete a track, pass the assessment, and earn its certificate.

Foundations

Insurance Fundamentals

Term, permanent, critical illness, and disability products — how they work, who they fit, and how to compare them across Canada's leading insurers.

8 modules12 hrs
Foundations

Mortgage Essentials

From pre-approval to renewal — qualifying, product types, rate strategy, self-employed and investment files, and the renewal conversation.

9 modules14 hrs
Foundations

Investing & Saving

TFSA, RRSP, RESP, RRIF, GICs, segregated funds, and mutual funds — the accounts, the grants, and how to match a plan to a goal.

7 modules10 hrs
Practitioner

Financial Coaching

Budgeting, cash flow, debt elimination, and the coaching conversation — how to guide a client from confusion to a plan they own.

8 modules11 hrs
Practitioner

Retirement & Income Strategy

Retirement income planning, drawdown order, annuities, and the RIS — turning savings into income that lasts a lifetime.

6 modules9 hrs
Advanced

Advanced Case Building

Needs analysis, multi-product planning, business insurance, and presenting a coordinated plan to a family or a business owner.

7 modules12 hrs

How It Works

From enrollment to certification — in four steps.

01

Enroll

New advisors are enrolled automatically and assigned a starter curriculum matched to their licensing path.

02

Learn

Watch video lessons, read guides, and complete knowledge checks at your own pace — on desktop or mobile.

03

Practice

Apply what you learn through scenario exercises and shadowing with a mentor before you meet real clients.

04

Get Certified

Pass the final assessment for each track to earn a certificate — recorded to your advisor profile.

The Experience

Learning built around a working advisor's life.

Self-Paced Courses

Lessons you can start, pause, and resume anytime — built around a working advisor's schedule.

Video + Reading

Short video modules paired with plain-language guides and downloadable reference sheets.

Progress Tracking

See exactly where you are in each track, what's next, and what you've completed.

Certificates

Earn a certificate for every completed track — added to your advisor profile automatically.

Mentor Support

Every learner is paired with a senior advisor for questions, shadowing, and feedback.

Always Current

Curriculum is updated as products, regulations, and the market evolve — no stale lessons.

Certificates

Earn a certificate for every track you complete.

Pass a track's final assessment and a certificate is issued and recorded to your advisor profile — a visible record of the competence behind the advice you give.

  • Certificates appear on your advisor profile automatically
  • Use them to show clients and partners what you're trained in
  • Track renewal and continuing-education requirements in one place

Certified Tracks

Insurance FundamentalsCertificate
Mortgage EssentialsCertificate
Investing & SavingCertificate
Financial CoachingCertificate
Retirement & Income StrategyCertificate
Advanced Case BuildingCertificate

Advisors: log in to see your courses.

Sign in to your advisor portal to view your assigned curriculum, track your progress through each module, and download the certificates you've earned.